Hire an SDR team to handle your leads
If you lack your own resources, we will help you convert leads. We carry out qualification and conversion to the best standards: our team, our standards and our environment. You get a client interested in talking. InStream Group is the first Sales House to support your sales and lead generation.
A team of lead handling specialists matched to the scale of your needs
We choose the number of people based on the number of leads and your sales process. The team works with your sales department, in our environment and to our standards.
SDR specialists
Team Leader
Trainer and quality control
CRM and AI analyst
Support team
SDR specialists
Team Leader
Trainer and quality control
CRM and AI analyst
Support team
Trusted by 1,700 companies from Poland and around the world
Lead handling presentation
See how we handle and convert leads
Ten slides: why it's better to hire an SDR, a team working in your funnel, the CRM module, reporting, communication recording, contact channels, the cooperation schedule and pricing.
Arrows, swipe or click a thumbnail
Voice-over script for this slide
A lead that nobody responds to quickly loses interest. The Sales House SDR team takes over this work for you. Your salespeople get ready meetings with clients who really want to talk.
Your own SDR team means long recruitment, turnover and costs that grow with every hire. By hiring a team at Sales House, you start right away and pay for the results of the work. You adjust the scale to the number of leads actually coming into your company.
Our specialists don't start from scratch. Before they talk to your lead, they know your process, your offer and clients' most common objections. That way every conversation sounds as if it were run by someone from your company.
You get not just people but a whole system for working with leads. Behind the team there is a leader, a sales trainer and know-how proven in many projects. Everything runs on our platform, so you don't have to build or buy anything separately.
You have every lead under control in one place. At any moment you can check what's happening with it and what the next step is. The information also goes into your CRM, so your sales team works with complete data.
You judge the SDR team's work by the numbers. Every month you see how many leads turned into meetings and how we rate the quality of conversations. We add conclusions and recommendations for the next month to the report.
No conversation with your client gets lost. The full contact history stays in the system and is available to your team. A sales trainer regularly listens to calls and helps the SDRs speak even more effectively.
We reach the lead where they're easiest to catch. We combine phone, messages and LinkedIn into a well-thought-out sequence, so the lead doesn't have time to cool down. We deal with the highest-potential contacts first.
We start fast. Preparing the process and training runs in parallel with handling the first leads. Then every month we improve the scripts and meet with you. Every quarter we sit down together on strategy and plan the next steps.
The SDR team works on a monthly subscription that we quote individually. The price depends on the number of leads you hand over for handling. You pay for the real scale of work, without the costs of full-time hires and recruitment.
Conversion effectiveness
We achieve high conversion of leads into opportunities
We measure how many leads move to the next stages: from contact, through qualification, to SQL and a sales opportunity. Below is a typical flow based on market standards.
Lead handling funnel
Sample flow – market benchmark
- Leads handed over for handling 100%
- Contact made 85%
- Lead qualified 70%
- SQL — meeting booked 58%
- Sales opportunity 38%
Inbound leads · B2B SaaS
150–300 leads per month from forms and demos, first contact in under 5 minutes
BenchmarkOutbound campaign leads · business services
80–150 replies per month from cold mailing and LinkedIn, first contact in under 1 hour
BenchmarkTrade fair and event leads · manufacturing
200–400 contacts after an event, first contact within 24 hours
BenchmarkExample values based on market standards. We'll calculate results for your company in a conversation.
Clients and their stories
Our clients' success and satisfaction matter most to us. Join more than 1,700 companies worldwide for which we have generated leads.
Case study
Emitel × InStream
Cold Email campaign: boosting in-building mobile network coverage.
105 hot leads350% of the guarantee deliveredClient testimonial
Mr Staff Support
Recruitment of drivers and workers from Asia. Magdalena talks about working with InStream.
Case study
Studio201 × InStream
Cold Email campaign for a software house: apps and AI implementations.
119 hot leads3 signed contractsClient testimonial
Packon
Cardboard packaging manufacturer. Konrad Wijata talks about working with InStream.
Case study
Personal System × InStream
Cold Email campaign for a permanent and temporary staffing agency.
40 hot leads in 3 months17,000+ messagesClient testimonial
Proexwork
Staffing agency. Maciej Krutul talks about working with InStream.
Case study
StethoMe × InStream
LinkedIn: the CEO's personal brand and US market outreach in 4 months.
607 invitations13.5% acceptance rateCase study
Iguana Group × InStream
Cold Email campaign to schools: sports equipment.
43 hot leads419 repliesClient testimonial
HSK Consulting
Employee hiring services. Jarosław Multan talks about working with InStream.
Client testimonial
MAAG Gear
LinkedIn campaign, 2 years of working together. Krzysztof Orłowski talks about working with InStream.
Client stories
See how we help companies like yours
Testimonials, case studies and campaign results from our clients in Poland and around the world.
See client storiesExamples of lead handling use cases
An SDR team works wherever leads are waiting for fast, professional contact.
We handle leads from our lead generation campaigns
The SDR team takes over leads acquired by our lead generation teams and turns them into potential clients. It’s an extension of our core services: cold mailing and social selling.
- Fast contact after the lead replies
- Qualification according to criteria agreed with you
- A meeting handed over to your salesperson
We handle your inbound leads
Do you have lots of your own leads from your website, campaigns or trade fairs? You hand them over to us, and the SDR team contacts them, qualifies them and books meetings.
- Leads from your form and campaigns
- Contact within an agreed time after the enquiry
- A report on every lead in the CRM
We recover revenue from old contacts
We work on your old contacts and former clients to recover lost revenue and restart conversations.
- Reactivating inactive clients
- Returning to closed opportunities
- Updating data in the CRM
We increase revenue from your active funnel
We work on your active client funnel according to an agreed strategy to increase revenue from current relationships.
- A strategy agreed with you
- Additional offers for current clients
- Meetings for account managers
We reach new clients by phone
Classic cold calling: we call new potential clients and book meetings with decision-makers.
- A database matched to your target group
- Scripts written from scratch
- Meetings with decision-makers
How we achieve it
Why our numbers are so high
We don't call from a ready-made list with a generic script. We build every project from scratch around your process and your clients.
- We create our own sales processWe agree the stages and the criteria for qualifying and handing over leads together with you.
- We write communication scripts from scratchEvery conversation has a goal, arguments and answers to your clients' objections.
- We use multi-channel sequencesPhone, voicemail, SMS, LinkedIn and messages in an agreed rhythm.
- An AI system analyses lead potentialWe know which leads have the best chance and we start with them.
- We train salespeople in PipeChampBefore we call your lead, we practise conversations with a virtual client.
How we price
How many leads a month do you want to qualify with us?
Move the slider and we'll show you a package matched to the scale of your needs. We'll prepare an exact quote after a short conversation.
Over 150 leads per month: the Enterprise package requires a discussion.
Contact us for a quote
- Virtual client
- Difficulty levels
- Objections and answers
- AI trainer
SDR training
Our own SDR training system
Before our SDR calls your lead, they practise conversations in PipeChamp: with a virtual client, at a chosen difficulty level and with objections from your industry.
- Online conversations with a virtual client
- A sheet of objections and best answers
- Every conversation assessed by an AI trainer
Preparation
Together we map your process and scripts
First, together with you, we describe the sales process, stages and scripts. Then we run conversation simulations, and you see how well prepared we are before we call the first lead.
- A process map and stages consistent with your CRM
- Scripts and objections tailored to your offer
- Conversation simulations you can watch and assess
- Process map
- Stages and scripts
- Conversation simulation
- AI assessment
Integrations
Our own CRM and full integration with your CRM
We handle leads in our CRM, and statuses, notes and booked meetings go into your system. We connect with the most popular CRMs and automation tools, including via MCP and AI.
Your CRM isn't on the list? Ask us and we'll check the integration options.
Need to verify our effectiveness?
We have supported more than 1,700 companies worldwide in sales. During a conversation with our consultant, ask for references or the possibility of business contact with selected clients. Book a presentation of our work or ask us to prepare an initial vision of cooperation.
Check our Google reviews
Despite operating at such a large scale, we keep negative reactions to a minimum. Our positive Google reviews are the best proof of that.
Ask for written references
We have hundreds of recommendations from satisfied clients that confirm the effectiveness of our work. Ask a consultant for examples of projects from your industry and written references.
Talk to our clients
Interested in a specific project? Contact our consultant to get the chance to talk to selected clients. Our business partners are happy to share their experience.
Describe the leads you want to hand over for handling
Tell us how many leads a month you have or plan to have, where they come from (inbound, outbound, former clients) and what result you expect. We'll get back to you with a package proposal.