How to generate B2B leads in Asia?

Generating leads in Asia

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Learn how to effectively attract customers in Asia

Learn the specifics of generating B2B leads in Asia. Contact us and effectively use the potential of the new market.

Mapa świata
3 mln+
people with management jobs that you can reach in Asia
34+
local languages in which you can organise a campaign
13+
successful campaigns in Asia

Asian market

Acquiring B2B leads in the Asian market is not the easiest task. To get good results in Cold Email and Social Selling campaigns you need professional knowledge of the market and experience that we as Instream Group are able to provide.

The difficulty of the market is mainly due to the popularity of our own social media platforms. Existing Asian alternatives have displaced well-known, western websites such as Linkedin, Crunchbase, or Kompass. Therefore, the acquisition of B2B leads in Asia takes place through other sources.

How to acquire leads on the Asian market?

Instream Group has generated B2B leads in China, Malaysia, Thailand, and other Asian countries. Cold Email and Linkedin Social Selling campaigns in Russia enjoy great popularity among our clients. Conducting Cold Email campaigns in Eastern Asia is also a frequent choice of our customers.

Projects can be carried out in both local languages and English, but using the regional dialect allows us to achieve better results.

  • We know the specifics of the Asian market and we know how to win customers in this area!

  • We will select the right message content and language for your projects.

  • Our activities are 100% compliant with legal requirements.

So, what are these Lead Generation methods?

Cold Email

Allows you to initiate contact with potential customers and create opportunities to establish long-term business relationships. The method involves sending personalized emails to potential customers. Thanks to the analysis and segmentation of appropriate recipients, we can reach people who are interested in the offer. A key element is personalization – adapting the content of the message to the needs and expectations of the recipient and creating an up-to-date database of companies.

LinkedIn Social Selling

It’s an effective way to build your reputation, increase market visibility and acquire B2B leads. This method involves active participation in a social network, direct building of relationships and participation in discussions. By providing valuable content and networking with industry professionals, companies can attract the attention of potential customers.

Increase your sales with successful Lead Generation methods

Wondering how our approach could enhance your business? Write to us and our experts will contact you soon to discuss the potential of our methods for your company.

Case study Ailleron

12.5% of positive responses

The cold mailing campaign helped Ailleron reach out to specific companies with its product and provided valuable business contacts. It was already a second project we have carried out for Ailleron.

12.5%

Positive Responses

Personalised Cold Email campaign

Ailleron operates in the technology industry with solutions and offers IT outsourcing for various sectors such as finance, hotel industry, telecommunications. As a RoboWealth, it provides an automated portfolio management tool that allows you to select from three investment scenarios that provide different levels of automation. Whether you are just starting out or already have experience, this platform is for you.

We prepared a tailor-made campaign, implementing it by familiarizing ourselves with the structure of the client’s activity, market analysis, generating a database of contacts and writing personalized content. The campaigns were carried out using the Cold Email method.

70.6%

Open Rate

An action strategy

The aim of the campaign was to reach companies that would potentially be interested in the client’s product. Due to the nature of the offered tool, we chose the following industries: banking, financial and insurance activity, independent brokers. The companies to which we addressed the communication were large plants located in Asia and Europe.

27.8%

Responses

Why generate leads with an agency?

Obtaining B2B leads on your own may provide certain benefits, especially if the company has appropriate internal competences. However, not every organization has the necessary time and resources to effectively conduct such activities.

In this context, working with a professional partner when generating B2B leads in Norway becomes extremely attractive and offers many advantages:

  • Market knowledge

    A professional partner has in-depth knowledge of the Norwegian market, its specifics, and requirements. Thanks to this, it is able to adapt the lead generation strategy to local conditions and preferences of potential customers.

  • Access to tools and technologies

    Cooperation with experts provides access to modern tools and technologies that facilitate identification, segmentation, and communication with potential customers.

  • Effectiveness of activities

    B2B lead generation specialists have proven methods and experience that translate into higher effectiveness of activities and better ROI.

  • Knowledge of legal aspects

    The Norwegian market, like other European markets, has its specific legal regulations, e.g. in the field of personal data protection. Cooperation with professionals ensures compliance with applicable regulations.

  • Language and cultural barriers

    A partner with experience in the Norwegian market will help you overcome language and cultural barriers, which is crucial for successfully establishing business relationships.

  • Saving time and resources

    Instead of investing time and resources in building internal competences, companies can focus on their core business by entrusting lead generation to specialists.

Check our campaigns for foreign markets

Ailleron is a technology company offering IT outsourcing solutions and services for various industries and regions. When we started to work with Ailleron, we identified the industries and countries the company would like to focus on as part of the lead generation. The result is a personalized Cold Email campaign aimed at the Asian and European markets with country specifics. The selected industries that our client wanted to reach were financial, banking, and insurance. Target profile was supplemented with additional criteria such as position or size of the company. This was not the first, but already another successful campaign we carried out for Ailleron.

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Frequently Asked Questions

Tak, Cold Mailing jest legalny, jeśli jest wykonywany zgodnie z przepisami dotyczącymi ochrony danych osobowych (RODO) i UŚUDE. Realizując kampanie w InStream Group możesz być pewny, że działania są realizowane w 100% zgodnie z prawem.

Koszt leada zależy od wielu czynników, takich jak wybrany rodzaj kampanii, wielkość bazy, grupa docelowa.

Tak, nasze działania zostały zaprojektowane w taki sposób, aby opracować bazę kontaktów zgodną z określonymi kryteriami, tworzącymi grupę osób o najwyższym potencjale sprzedażowym. Cały proces lead generation jest skupiony na jak najszybszym oraz jak najdokładniejszym pozyskaniu Hot Leadów.

Dzięki pozyskanej wiedzy i doświadczeniu, odpowiednim praktykom oraz korzystaniu z odpowiednich narzędzi i technologii zapobiegamy wpadnięciu e-maili do spamu. Dbamy o odpowiednią konfigurację domeny i jej reputacje, rozgrzewamy skrzynki, wysyłamy e-maile w odpowiednich sekwencjach czasowych i omijamy niebezpieczne frazy w tytułach i treściach e-maili.