Generate Leads in the Fuel Industry
B2B Customer Acquisition in the Fuel Industry
Learn how to effectively acquire customers for the fuel sector
32,2 thous.
executives you can reach in the fuel industry
140 thous.
companies operating in the fuel industry
14
of our campaigns successfully carried out in the fuel industry
Fuel Market Specificity
How to acquire customers in the fuel industry?
It is the most powerful branch of the world economy. No wonder, as fuel is an integral part of everyday life. It is used for heating rooms and industrial equipment, or on the road and in the air propelling cars and planes into motion. It can also be used in welding and cutting metals.
Crude oil is a raw material that is involved in the production of most fuels. The leading oil producers include: Saudi Arabia, the USA and Russia.The USA is by far the biggest consumer of this raw material. The top ten also includes such countries as India, Japan, China, Brazil and Canada. Among EU countries, the highest oil consumption is noted in Germany.
The world’ s leading exporter of natural gas is Russia. Qatar is in second place, followed by the United States and Norway. The United States is both the largest producer and consumer of natural gas.
New MarketsAcquire B2B Customers in the Oil & Gas Industry
In order to effectively generate leads in the fuel industry, it is important to take into account elements that are fundamental to customer acquisition in any industry and country. This means first and foremost: market analysis, knowledge of the potential customer, personalisation, appropriate sales activities. Of course, every industry is different. This is why knowledge and experience, both industry-specific and commercial, is so important in order to adapt the most effective actions and messages to the target group. This is why, as leaders in B2B leads generation, we begin our work by gaining a thorough understanding of the client’s business and conducting a behavioral analysis of the decision-maker.
Examples of industries where potential customers can be found for the fuel sector:
- petrol stations, repair shops and car dealerships,
- factories, industrial plants,
- companies producing and selling boilers, furnaces, tank installations,
- construction, real estate,
- road transport, courier companies,
- mining, agriculture.
Lead Generation MethodOur Proven Methods for Generating B2B Leads
Since the beginning, our aim has been to support our clients’ sales and create valuable B2B relations. Every day we carry out lead generation campaigns, through which we directly reach a specific recipient group with personalised messages. Depending on the method chosen, these can be messages on Linkedin or email.
Personalisation and focusing on the needs of the recipients are the key to the effectiveness of our actions. We reach people who may be interested in our client’s offer. The content of the message is constructed to build relationships and respond to the potential needs of the target group.
Our customers in the fuel sector include among others:
- LPG and LNG suppliers,
- companies supporting the agricultural sector,
- companies manufacturing tanks for the storage and distribution of liquid fuels,
- fuel chains and networks,
- companies offering solutions for heating buildings.
If you are interested in this form of B2B lead generation – please contact us.
Over 1 000 companies worldwide have trusted usDiscover our clients from the fuel sector
The aim of the Cold Email campaign was to acquire new B2B customers interested in cooperating with the MOYA petrol station chain. We conducted a five-stage process, which included such aspects as creating an ideal recipient profile and personalised messages. This resulted in a successful campaign, thanks to which the client received valuable business contacts.
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