Client’s profile
Wecreo is a Polish interactive agency supporting companies in the field of brand image building and communication since 2015. The agency specializes in creating CLM presentations, e-learning trainings for employees and websites adapted to various platforms. Wecreo is also active in the medical industry for which it develops creative product (medicines) visualization.
Client’s aim
Our client’s aim was to reach medium and large companies in the medical industry, especially those with medical representatives. The campaign was to focus on Warsaw and extend to the Mazovian Voivodeship. The targeted decision makers were Digital Managers.
Our solution
We performed a detailed analysis of the medical industry and created a database of companies corresponding to the profile established together with the client. We designed a personalized cold mailing campaign and addressed it to decision makers in selected companies. We took into account industry-specific challenges and needs.
Results
Thanks to a well-selected contact base, the client gained many leads which converted into new business contacts. Following the successful campaign, Werceo decided to continue working with us.
