B2B clients for the IT industry [CASE STUDY]Sagra - Instream Group
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OUR CLIENT SUCCESS STORY

Sagra

35,6%

Open Rate

34,5%

Responses

7,1%

Positive Responses

Market

Multitrade

Country

Europe
Poland

Position

Sales Director

Service

Linkedin campaign

Customer profile

Sagra has been operating on the market for 31 years. It offers mobile solutions supporting sales, marketing and analytics delivered in the Cloud Computing model. Its advantage is flexibility, customers can plan, operate and analyze according to their own preferences and at any time. Sagra’s business partners include Polpharma, Johnson & Johnson and Intersnack brands. 

Need

The aim of the campaign was to increase sales of the offered product. In creating the target group we focused on medium and large companies dealing with selected specializations. The preferred contact persons were: sales directors.

Our solution

The campaign was implemented through the activities of LinkedIn Automation. Accounts for the client and appropriate content were created. Despite the broad spectrum of the target group, we decided to specify the target and direct our messages to the sales directors. The project was completed in less than a month.

Results

A well-run campaign and the company’s commitment led to the successful completion of the project. The sales leads were provided to Sagra, thanks to which it was possible to establish profitable business relations.