Euroimpex

Customer profile

Euroimpex is a leader in innovative technological solutions for business and education. Their mission is providing assistance. How do they do it? By implementing an optimized, energy-efficient printing system, they increase information security at the same time. The company cooperates with, among others, Hewlett Packard, Ricoh, Microsoft.

Need

The aim of the campaign was to reach administrative and financial directors working in medium and large companies in Poland. 

Our solution

Due to the specific nature of our client’s business and target group, we decided to focus on the best possible content matching. We wanted them to emphasize the added value, i.e. saving and protecting the environment for our customers. The campaign was carried out with the help of LinkedIn Automation. 

Results

Thanks to appropriate adjustment of the target group and e-mail content, our client was able to reach specific recipients with the message, making them aware of the benefits of starting cooperation. This translated into valuable business contacts.