OUR CLIENT SUCCESS STORY
Chałas i Wspólnicy
72,5%
Open Rate
44,8%
Responses
3%
Positive Responses
Market
Multi-branch
Country
Europe
Poland
Position
Marketing / PR / HR / Finance / Operations Director
Service
Cold Email campaign
Client’s Profile
Chałas i Wspólnicy is an experienced law firm supporting businesses in various sectors.
Client’s need
Our client wanted to gain leads from specific industries, which were in line with the companies we served so far. The aim of the communication with the target group was to support the recipients in the field of the intellectual property law.
Our solution
We carried out a Cold Mailing campaign to efficiently reach the target group. The most important part was to get to know the profile of our Client’s business and to conduct profile analyses which, in further stages, allowed us to generate clients ideally suited to our Client’s expectations. An important part of the campaign was to exclude the existing businesses with which the law firm already cooperates.
Results
The campaign increased renown among the target group and, most importantly, our Client gained valuable business contacts.
