Acquire B2B Leads as a fuel industry company
Learn how to effectively acquire customers for the fuel sector

Learn how to effectively acquire customers for the fuel sector

- 32,2k+
- executives you can reach in the fuel industry
- 140k+
- companies operating in the fuel industry
- 14+
- of our campaigns successfully carried out in the fuel industry
Fuel Market Specificity
It is the most powerful branch of the world economy. No wonder, as fuel is an integral part of everyday life. It is used for heating rooms and industrial equipment, or on the road and in the air propelling cars and planes into motion. It can also be used in welding and cutting metals.


Crude oil is a raw material that is involved in the production of most fuels. The leading oil producers include: Saudi Arabia, the USA and Russia.The USA is by far the biggest consumer of this raw material. The top ten also includes such countries as India, Japan, China, Brazil and Canada. Among EU countries, the highest oil consumption is noted in Germany.
The world’ s leading exporter of natural gas is Russia. Qatar is in second place, followed by the United States and Norway. The United States is both the largest producer and consumer of natural gas.
Acquire B2B Customers in the Oil & Gas Industry
In order to effectively generate leads in the fuel industry, it is important to take into account elements that are fundamental to customer acquisition in any industry and country.
This means first and foremost: market analysis, knowledge of the potential customer, personalisation, appropriate sales activities. Of course, every industry is different. This is why knowledge and experience, both industry-specific and commercial, is so important in order to adapt the most effective actions and messages to the target group.
This is why, as leaders in B2B leads generation, we begin our work by gaining a thorough understanding of the client’s business and conducting a behavioral analysis of the decision-maker.
Examples of industries where potential customers can be found for the fuel sector:
- petrol stations, repair shops and car dealerships,
- factories, industrial plants,
- companies producing and selling boilers, furnaces, tank installations,
- construction, real estate,
- road transport, courier companies,
- mining, agriculture.

Our Proven Methods for Generating B2B Leads

Since the beginning, our aim has been to support our clients’ sales and create valuable B2B relations. Every day we carry out lead generation campaigns, through which we directly reach a specific recipient group with personalised messages. Depending on the method chosen, these can be messages on Linkedin or email.
Personalisation and focusing on the needs of the recipients are the key to the effectiveness of our actions. We reach people who may be interested in our client’s offer. The content of the message is constructed to build relationships and respond to the potential needs of the target group.
Our customers in the fuel sector include among others:
- LPG and LNG suppliers,
- companies supporting the agricultural sector,
- companies manufacturing tanks for the storage and distribution of liquid fuels,
- fuel chains and networks,
- companies offering solutions for heating buildings.

Results of the Cold Email campaign for the fuel sector company
We acquired 39 Hot Leads
We acquired 39 Hot Leads
39
Hot Leads
Campaign goals met
The client approached us with a need to reach a specific recipient group in order to attract new B2B consumers who would be interested in cooperating with the MOYA petrol station chain.
919
Delivered prospects
An action strategy
To begin with, we always conduct a detailed analysis. This helps us fully understand the Customer’s business and its objectives. In further stages of this campaign, we also created a profile of the ideal recipient so that we could deliver leads from the defined target. We manually generated contacts with whom, after verification, we got in touch. Hot Leads, i.e. people who showed interest in the offer, were passed on to our Client as part of the further sales process.
185
Responses
So, what are these Lead Generation methods?
Cold Email
Allows you to initiate contact with potential customers and create opportunities to establish long-term business relationships. The method involves sending personalized emails to potential customers. Thanks to the analysis and segmentation of appropriate recipients, we can reach people who are interested in the offer. A key element is personalization – adapting the content of the message to the needs and expectations of the recipient and creating an up-to-date database of companies.
LinkedIn Social Selling
It’s an effective way to build your reputation, increase market visibility and acquire B2B leads. This method involves active participation in a social network, direct building of relationships and participation in discussions. By providing valuable content and networking with industry professionals, companies can attract the attention of potential customers.
Increase your sales with successful Lead Generation methods
Wondering how our approach could enhance your business? Write to us and our experts will contact you soon to discuss the potential of our methods for your company.
Is it worth working with a lead generation agency?
When it comes to lead generation, your company can choose internal activities carried out by its own team, or outsource them to an external, specialist agency. Each of these options has its advantages. However, to make the most informed decision, there are a few key issues to consider:

Our clients from the fuel sector




Frequently Asked Questions
Tak, Cold Mailing jest legalny, jeśli jest wykonywany zgodnie z przepisami dotyczącymi ochrony danych osobowych (RODO) i UŚUDE. Realizując kampanie w InStream Group możesz być pewny, że działania są realizowane w 100% zgodnie z prawem.
Koszt leada zależy od wielu czynników, takich jak wybrany rodzaj kampanii, wielkość bazy, grupa docelowa.
Tak, nasze działania zostały zaprojektowane w taki sposób, aby opracować bazę kontaktów zgodną z określonymi kryteriami, tworzącymi grupę osób o najwyższym potencjale sprzedażowym. Cały proces lead generation jest skupiony na jak najszybszym oraz jak najdokładniejszym pozyskaniu Hot Leadów.
Dzięki pozyskanej wiedzy i doświadczeniu, odpowiednim praktykom oraz korzystaniu z odpowiednich narzędzi i technologii zapobiegamy wpadnięciu e-maili do spamu. Dbamy o odpowiednią konfigurację domeny i jej reputacje, rozgrzewamy skrzynki, wysyłamy e-maile w odpowiednich sekwencjach czasowych i omijamy niebezpieczne frazy w tytułach i treściach e-maili.
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