Effective generation of B2B leads on the UAE market - Instream Group
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B2B LEADS UAE

Generating leads in United Arab Emirates

Learn how to effectively attract customers in UAE

112 thous.

people with management jobs that you can reach in UAE

532 thous.

companies operating in UAE

12

successful campaigns in UAE

Information about UAE that helps you generate B2B leads

The United Arab Emirates belongs to the Gulf Cooperation Council (GCC). The country has a strong attachment to its religion, which is closely intertwined with national and business culture.

The UAE is a rich country that is a gateway to the Middle East and Africa. The market of the United Arab Emirates has a strong demand for specialized workers, is open to cooperation with European companies, and the IT industry is growing rapidly. The strength of the UAE market is definitely Dubai, defined as the center of trade, investment, and services, which offers many opportunities for companies looking for new b2b leads.

NEW MARKETS

How to acquire leads on the UAE market?

Are you interested in leads from Dubai or UAE?

Thanks to our experience gained through the implementation of more than  1 000 projects, including those in the United Arab Emirates, we offer our customers the opportunity to reach out to specialists operating in this country. The services we offer – Cold Email and Linkedin Social Selling allow us to generate leads and thus find people willing to cooperate. The acquired contacts can be a milestone in the case of expanding your business to new markets, but also the development of the already existing business operations of your company in this country.

Our campaigns in the United Arab Emirates focused on reaching people representing such industries as: IT services, document digitalization systems, marketing services. Before starting the lead generation activities on the territory of the UAE it is necessary to plan the time of the conducted campaign accurately and carefully. It is important to consider holiday periods and important events on the territory of the United Arab Emirates e.g. Ramadan. The official language in the UAE is Arabic, but communication in English is just as good.

  • The creation of the Cold Email campaign starts with getting to know the client's business profile and its needs.
  • Then the target customer base is prepared, which includes all desired criteria and personalized content.
  • All the projects are 100% compliant with the GDPR.

METHODS OF ACQUIRING CUSTOMER

How do we help companies get b2b leads in the UAE?

For clients interested in obtaining b2b leads in the United Arab Emirates or other countries, we offer Cold Email and Linkedin Social Selling campaigns.

In Cold Mailing projects, we focus on reaching a specific recipient group via e-mail. We precisely obtain current contact details in accordance with the target, taking into account the data verification process. In this way, we are guaranteed to operate on a qualitative database of contacts. In the next stages, we formulate professional and personalized content and carry out and coordinate the sending process. By choosing Cold Email campaigns, you can expect to gain Hot Leads during the campaign in the first few months.

When deciding on Linkedin Social Selling campaigns, you can expect the highest level of service for your company or personal account on Linkedin. This method of customer acquisition focuses on activities in the field of Account Based Marketing, Social Selling, Personal & Company branding, as well as Digital Marketing. To put it simply, to reach potential customers, we use messages, posts, testimonials, case studies, groups, profiles, invitations, webinars and more. The entire process is personalized to the needs and expectations of the client.

If we can help you, please let us know.

WE HAVE EXPERIENCE

Lead Generation Campaign for the UAE Market

We have had the opportunity to work with various companies many times on a lead generation campaign aimed at the United Arab Emirates market.

Examples of the results of such a Cold Email campaign that we managed to obtain are: 56 Hot Leads, 1025 messages delivered, and 50% Open Rate.

In this case, the profile of the ideal customer were people holding positions, e.g. technical director, sales director, owner, engineer, building automation designer, HVAC / MEP designer. Target has also been narrowed down to specific industries and, of course, locations.

GENERATED HOT LEADS

The answers you can expect

Sir,

I was looking at your portfolio. We are looking forward to starting cooperation with your esteemed company. We can start cooperation in the field of FCU, PICV valves and actuators and butterfly valves.

Thank you and best regards

Hi,

could you please share your product descriptions and details so I can better understand what you offer? We can arrange to meet next week.

Yours faithfully

Good morning,

I will be grateful if you quote your best price.

Do you have any partner for selling products in Dubai – UAE?

Regards

MAKE 100% USE OF THE CAMPAIGN

How to effectively handle leads from Cold Email campaigns?

Cold Email campaigns are an effective way to reach potential customers in the UAE market. However, to effectively use the potential of this tool, you need to know how to handle the leads you receive.

  • Always try to reply to emails within 24 hours. This will allow you to build positive relationships with potential customers and show them that you are professional and care about their business.
  • Remember about the time differences between you.
  • Before starting a conversation with a potential business client, make sure you have all the necessary information about the company and the product you offer. Also, be prepared to answer questions your customers may ask.
  • Listen carefully to what your potential business customer is saying and try to understand their needs and expectations. This will help you better tailor the offer to their needs.
  • Remember to specify the next steps before ending the conversation.
  • If you come across a lead who might be interested in working with you later, use it to build relationships. You can do this by regularly sending them information about new products or services you offer or a newsletter.

MAKE AN ATTRACTIVE OFFER

How to prepare a good commercial offer for UAE customers?

The concept of an “attractive offer” does not mean only the price and conditions, but also showing the company’s approach to a given customer. Of course, for many, the price is a very important factor, but let’s remember that it is not the only one. If your offer is personalized and responds to the real needs of a potential customer, it will gain in their eyes, especially when it is a long-term cooperation.

What is worth asking a potential customer to properly prepare a commercial offer?

  • What does an ideal product/service look like to a customer?
  • What benefits does the customer expect?
  • What features does the client care about?
  • How did the client realize that he needed such a service/product?
  • What criteria are important for the client in the context of decision making?
  • Who is the decision maker on this topic? Who is he?
  • When will the client make a decision?
  • What is the estimated date for starting cooperation?
  • What budget does the client have?
  • Has the client received any valuations yet?

MORE THAN 1 000 COMPANIES FROM ALL OVER THE WORLD HAVE TRUSTED US

Check our campaigns for foreign markets

Meet all the clients

Sollux Lighting is a modern lighting manufacturer. Therefore, it wanted to reach out and establish cooperation with online shops selling lighting or interior furnishings. The area where the company wanted to gain leads was Germany, Great Britain, the United Arab Emirates, France, Italy, and Spain. To achieve our Client’s goal, we conducted the Cold Email campaign, thanks to which we gained valuable business contacts.

See the details of Sollux Lighting’s case study


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