How to generate B2B leads in United Arab Emirates?

Aquire clients in the UAE market

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Learn how to effectively attract customers in UAE

Learn the professional methods of B2B lead generation in United Arab Emirates. Contact us and effectively use the potential of the new market.

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112k+
people with management jobs that you can reach in UAE
532k+
companies operating in UAE
12+
successful campaigns in UAE

Information about UAE that helps you generate B2B leads

The United Arab Emirates belongs to the Gulf Cooperation Council (GCC). The country has a strong attachment to its religion, which is closely intertwined with national and business culture.

The UAE is a rich country that is a gateway to the Middle East and Africa. The market of the United Arab Emirates has a strong demand for specialized workers, is open to cooperation with European companies, and the IT industry is growing rapidly.

The strength of the UAE market is definitely Dubai, defined as the center of trade, investment, and services, which offers many opportunities for companies looking for new b2b leads.

Acquire leads on UEA market

Thanks to our experience gained through the implementation of more than 1 000 projects, including those in the United Arab Emirates, we offer our customers the opportunity to reach out to specialists operating in this country. The services we offer – Cold Email and Linkedin Social Selling allow us to generate leads and thus find people willing to cooperate. The acquired contacts can be a milestone in the case of expanding your business to new markets, but also the development of the already existing business operations of your company in this country.

Our campaigns in the United Arab Emirates focused on reaching people representing such industries as: IT services, document digitalization systems, marketing services. Before starting the lead generation activities on the territory of the UAE it is necessary to plan the time of the conducted campaign accurately and carefully. It is important to consider holiday periods and important events on the territory of the United Arab Emirates e.g. Ramadan. The official language in the UAE is Arabic, but communication in English is just as good.

How to acquire leads on the UAE market?

For clients interested in obtaining b2b leads in the United Arab Emirates or other countries, we offer Cold Email and Linkedin Social Selling campaigns.

In Cold Mailing projects, we focus on reaching a specific recipient group via e-mail. We precisely obtain current contact details in accordance with the target, taking into account the data verification process. In this way, we are guaranteed to operate on a qualitative database of contacts. In the next stages, we formulate professional and personalized content and carry out and coordinate the sending process. By choosing Cold Email campaigns, you can expect to gain Hot Leads during the campaign in the first few months.

When deciding on Linkedin Social Selling campaigns, you can expect the highest level of service for your company or personal account on Linkedin. This method of customer acquisition focuses on activities in the field of Account Based Marketing, Social Selling, Personal & Company branding, as well as Digital Marketing. To put it simply, to reach potential customers, we use messages, posts, testimonials, case studies, groups, profiles, invitations, webinars and more. The entire process is personalized to the needs and expectations of the client.

So, what are these Lead Generation methods?

Cold Email

Allows you to initiate contact with potential customers and create opportunities to establish long-term business relationships. The method involves sending personalized emails to potential customers. Thanks to the analysis and segmentation of appropriate recipients, we can reach people who are interested in the offer. A key element is personalization – adapting the content of the message to the needs and expectations of the recipient and creating an up-to-date database of companies.

LinkedIn Social Selling

It’s an effective way to build your reputation, increase market visibility and acquire B2B leads. This method involves active participation in a social network, direct building of relationships and participation in discussions. By providing valuable content and networking with industry professionals, companies can attract the attention of potential customers.

Increase your sales with successful Lead Generation methods

Wondering how our approach could enhance your business? Write to us and our experts will contact you soon to discuss the potential of our methods for your company.

Case study Sollux

Effect

We successfully reached a wide range of people who showed interest in the Sollux Lighting offer. As a result, our client received valuable business contacts and the goal of the campaign was achieved.

11,1%

Positive Responses

Need

The aim of our cooperation was to gain valuable business contacts who would be interested in introducing Sollux Lighting products to their e-commerce stores. The area where the company wanted to gain leads was Germany, Great Britain, the United Arab Emirates, France, Italy, and Spain.

48,9%

Open Rate

Our solution

In order to achieve our client’s goal, we created a Cold Email campaign addressed to online shops selling lighting or interior design. As part of the campaign, we conducted research and thorough market analysis to create a database of contacts with the highest potential interests. In further stages, we prepared the professional content of the message and sent it to the target group. Our Project Manager coordinated the progress of the campaign and communicated the results to our Client.

17,7%

Responses

How to effectively handle leads from Cold Email campaigns?

Cold Email campaigns are an effective way to reach potential customers in the UAE market. However, to effectively use the potential of this tool, you need to know how to handle the leads you receive.

We, in turn, have prepared a few fundamental rules for you that are always worth remembering when handling leads:

  • Always try to reply to emails within 24 hours. This will allow you to build positive relationships with potential customers and show them that you are professional and care about their business.
  • Remember about the time differences between you.
  • Before starting a conversation with a potential business client, make sure you have all the necessary information about the company and the product you offer. Also, be prepared to answer questions your customers may ask.
  • Listen carefully to what your potential business customer is saying and try to understand their needs and expectations. This will help you better tailor the offer to their needs.
  • If you come across a lead who might be interested in working with you later, use it to build relationships. You can do this by regularly sending them information about new products or services you offer or a newsletter.

How to prepare a good commercial offer for UAE customers?

The concept of an “attractive offer” does not mean only the price and conditions, but also showing the company’s approach to a given customer. Of course, for many, the price is a very important factor, but let’s remember that it is not the only one. If your offer is personalized and responds to the real needs of a potential customer, it will gain in their eyes, especially when it is a long-term cooperation.

What is worth asking a potential customer to properly prepare a commercial offer?

  • What does an ideal product/service look like to a customer?

  • What benefits does the customer expect?

  • What features does the client care about?

  • How did the client realize that he needed such a service/product?

  • What criteria are important for the client in the context of decision making?

  • Who is the decision maker on this topic? Who is he?

  • When will the client make a decision?

  • What is the estimated date for starting cooperation?

  • What budget does the client have?

  • Has the client received any valuations yet?

Check our campaigns for foreign markets

Sollux Lighting is a modern lighting manufacturer. Therefore, it wanted to reach out and establish cooperation with online shops selling lighting or interior furnishings. The area where the company wanted to gain leads was Germany, Great Britain, the United Arab Emirates, France, Italy, and Spain. To achieve our Client’s goal, we conducted the Cold Email campaign, thanks to which we gained valuable business contacts.

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Frequently Asked Questions

Tak, Cold Mailing jest legalny, jeśli jest wykonywany zgodnie z przepisami dotyczącymi ochrony danych osobowych (RODO) i UŚUDE. Realizując kampanie w InStream Group możesz być pewny, że działania są realizowane w 100% zgodnie z prawem.

Koszt leada zależy od wielu czynników, takich jak wybrany rodzaj kampanii, wielkość bazy, grupa docelowa.

Tak, nasze działania zostały zaprojektowane w taki sposób, aby opracować bazę kontaktów zgodną z określonymi kryteriami, tworzącymi grupę osób o najwyższym potencjale sprzedażowym. Cały proces lead generation jest skupiony na jak najszybszym oraz jak najdokładniejszym pozyskaniu Hot Leadów.

Dzięki pozyskanej wiedzy i doświadczeniu, odpowiednim praktykom oraz korzystaniu z odpowiednich narzędzi i technologii zapobiegamy wpadnięciu e-maili do spamu. Dbamy o odpowiednią konfigurację domeny i jej reputacje, rozgrzewamy skrzynki, wysyłamy e-maile w odpowiednich sekwencjach czasowych i omijamy niebezpieczne frazy w tytułach i treściach e-maili.