Our client's success story Dakpol

Dakpol has been operating on the market for 18 years and is engaged in supporting its business partners in the organization of road transport, forwarding and warehousing services. They specialise in shipments with customized spatial characteristics carried out in domestic and international relations.

Our client wanted to focus on offering a lease of warehouse space to increase their customer base. The product was directed to companies producing consumer goods, building materials, automotive, plastics, containers, packaging, paper, furniture, confectionery and food industry. Target also included additional industries: electronics and robotics. The selected size of companies were medium and large enterprises, whose location was to be located in specific voivodships of Poland. The decision-makers selected for the campaign were: CEO, Logistics Director and Purchasing Manager.

We designed Cold Email campaigns in a standard model.nnAt the beginning we analyzed the client’s offer, on the basis of which we were able to create an individual database of potential companies. In the e-mail content we decided to focus on the problems faced by the recipient and to present the client’s product that solves these problems.

The cold mailing campaign achieved a high positive response rate, which resulted in valuable contacts for the future enterprises of Dakpol