Ailleron is a technology company offering IT outsourcing solutions and services for various industries and regions. When we started to work with Ailleron, we identified the industries and countries the company would like to focus on as part of the lead generation. The result is a personalized Cold Email campaign aimed at the Asian and European markets with country specifics. The selected industries that our client wanted to reach were financial, banking, and insurance. Target profile was supplemented with additional criteria such as position or size of the company. This was not the first, but already another successful campaign we carried out for Ailleron.
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