The website serves not only as your company's business card, as it…
The website serves not only as your company's business card, as it was said in the past, but today it is primarily the most common and main form of contact between the company and its customers. For businesses that rely 100% on providing Internet services,…
Read moreThose responsible for building an effective marketing department face a big challenge.…
Those responsible for building an effective marketing department face a big challenge. Especially when they have never been seriously involved in marketing, are recruiting for the first time and do not know what is needed. Apparently, this problem is the domain of start-ups only, but…
Read moreThe content of email marketing campaigns is addressed in all forums and…
The content of email marketing campaigns is addressed in all forums and blogs. We also write about the construction of cold emails ourselves. However, we cannot overlook the fact that for a cold or mass mailing campaign or newsletter to bring the expected benefits, these…
Read moreBusiness-to-business Marketing (or B2B Marketing) is a type of marketing activity aimed…
Business-to-business Marketing (or B2B Marketing) is a type of marketing activity aimed at decision-makers in companies. It is used by companies that sell their products and services to other companies. In contrast to consumer-oriented marketing (B2C), the purchasing decision is usually the responsibility of several…
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