OUR CLIENT SUCCESS STORY
SMEO
46,3%
Open Rate
8,3%
Responses
1%
Positive Responses
Market
Multitrade
Country
Europe
Poland
Position
Owner
Service
B2B lead generation
Customer profile
SMEO was founded by managers who spent many years working in the financial sector both in Poland and abroad, gaining both experience and knowledge. The company provides innovative online factoring services to improve the financial liquidity of micro and small businesses.
Need
The campaign was addressed to small companies dealing with a specific area of activity. The contact persons were the owners, and the location of the plants covered the whole territory of Poland. Additional criteria required by the customer were taken into account.
Our solution
For SMEO we designed Cold Email campaigns in a standard model.
We started our activities by conducting a thorough market analysis and creating a target group profile. Then, on the basis of the collected information, the team started to work on generating a database of contacts and preparing personalized content.
Results
Taking into account all the needs, we were able to implement a campaign meeting the customer’s expectations. The result was the acquisition of valuable leads for SMEO.