OUR CLIENT SUCCESS STORY
Sendit
51,5%
Open Rate
23,9%
Responses
12,7%
Positive Responses
Market
eCommerce
Country
Europe
Poland
Position
E-Commerce Director, IT Director
Service
B2B lead generation
Customer profile
Sendit is the largest shipping platform in Poland, where you can conveniently order courier services online. It started its adventure in 2012 as a website of Allegro group. Now it is the only company on the market that integrates all carriers delivering to Click&Collect points.
Need
The aim of the campaign was to reach stores built on Magento in Poland. The decision-makers were chosen according to the size of the companies, namely in medium-sized companies we decided to choose the presidents, while in larger companies we focused on the directors of e-commerce and IT.
Our solution
We decided to create a cold mailing campaign in a standard model, starting with a detailed analysis, through the creation of a database of potential customers, to the implementation of a shipment with specially written content.
Results
The whole process ended with the delivery of valuable sales leads through an individual approach, but we did not stop at one campaign. Currently, we are implementing another project for Sendit.
