Customer profile
Plusfactor offers factoring services, including partial factoring, full factoring, reverse factoring, microfactoring, leasing, etc. By its actions, it supports customers in situations of limited financial liquidity, enabling them to withdraw funds faster. By using the company’s solutions you can reduce the risk involved in running your business and avoid payment gridlocks.
Need
The aim of the campaign was to reach presidents, financial directors and chief accountants working in the food, furniture and transport industries. Contact persons were selected due to their decision-making power in the financial area handled by the client. Location: Poland.
Our solution
Taking into account the client’s needs, market situation and required criteria, we have created a cold mailing campaign. For the generated contact database we prepared content that referred to the Plusfactor offer.
Results
We helped the client to reach a selected target group, thus achieving the assumed goals, i.e. providing leads, which are valuable business contacts.
We have been cooperating with Plusfactor for some time now, implementing individual projects.