OUR CLIENT SUCCESS STORY
Navifleet
22,3%
Open Rate
57,9%
Responses
9%
Positive Responses
Market
Multitrade
Country
Europe
Poland
Position
Sales Director, Fleet Director
Service
Linkedin campaign
Customer profile
NaviFleet offers a real-time fleet management tool that helps companies save money by providing them with a monitoring system allowing them to control their fleets, analyze routes and generate reports and statistics on fuel consumption.
Need
The aim of the campaign was to reach the largest possible group of customers operating in the following industries: Dairy, Food Production, Food Beverages, Tobacco, Building Materials,Chemicals, Construction, International Trade & Development. The client wanted to focus on companies employing from 11 to 5000 people. The message was addressed to people in positions of responsibility: Sales Director, Fleet Director/Manager.
Our solution
The campaign was implemented using the LinkedIn Automation method and consisted of individual elements forming a whole: industry, size of companies and contact person positions. Each part was individually selected to meet the customer’s expectations.
Results
We helped NaviFleet to reach the right people in the company through precise selection of positions for the proposed offer, which translated into obtaining valuable leads and many contacts for later.
