Company profile
IFS World, established in 1983, is a manufacturer and supplier of enterprise software. The company cooperates with customers all over the world, and its offer includes ERP IFS Applications system, the implementation of which allows for quick response to market changes and more efficient and flexible use of resources.
Need
The aim of the campaign for IFS World was to reach medium and large enterprises specializing in production, including selected sections of PKD. In the right order, the decision-makers were matched, the most important was the production director, then the finance/IT/sales director, the presidents and the COO. Poland was the chosen country.
Our solution
In order to achieve IFS World’s goal, we have created a cold mailing campaign based on tailored criteria and prepared an appropriate message to the decision-makers.
Results
The campaign, thanks to the individual approach, was a success, and the result of this work was to obtain many leads and valuable business contacts.
